QS Insights Magazine
Issue 30 June 2025
What we talk about
when we talk about Rankings
Contents
Transformation & Efficiency in the UK
The UK is recommitting to research funding in higher ed. What's in store for the sector?
The Great AI Race
The top two global economies are competing for global influence and AI is reigniting the rivalry.
Standing Up To Sanctions
The often overlooked impact of economic sanctions on education and academia.
Humanising Technology in Education
Digital tools such as AI are here to enhance - not replace - genuine human interaction, creativity and connection.
Hospitality Vibes
Why hospitality schools should put humans, heart and community front and centre.
The Zombie Scientific Archive
How AI-generated content and misinformation are corrupting online academic resources, creating a "zombie" internet where errors and fake science perpetuate.
What We Talk About When We Talk About Rankings
What do rankings really mean to you? We explore the meaning and impact behind these crucial metrics on institutions' decisions and perceptions.
NTU Beyond Borders: Go Young, Go Beyond!
National Taiwan University's initiative empowers students to become proactive global citizens through holistic education, altruistic leadership and practical action.
Are We Listening To The Data?
The EduData Summit 2025 delivered a clear message: How we engage with data shapes its impact.
Measuring the Benefits of International Education
There are many ways to grasp the net benefit of international students, and HEPI is committed to making sure people understand so.
Aligning Data Science, Skills, and Innovation
Reflections on the EduData Summit 2025 in Singapore.
Digital Dilution
Are edtech credentials the new fast fashion of learning?
Team Illuminate
Shaping the next generation of climate leaders, with QS ImpACT.
Symbolic Membership to Strategic Impact: Rethinking International Networks in Higher Education
Are the current types of international university networks fit for modern day challenges, or do they need to change to benefit universities and society?
Harnessing The MENA Youth Dividend
How universities can transform challenges into opportunities for growth by fostering talent and addressing brain drain in the Middle East and North Africa.
An Introduction: QS World University Rankings 2026
The QS World University Rankings 2026 features more than 1,500 institutions from over 100 different locations around the globe.
QS World University Rankings 2026
Some of the surprising, and not so surprising trends, in the latest edition QS flagship rankings.
The Qualitative Data That Shapes University Reputation
Universities are more than just a number. We look at the qualitative ways reputation can be shaped.
A Perfect Storm?
The 2026 QS World University Rankings shows challenges to the Big 4 study destination dominance coming from both home and abroad.
Global University Rankings In An Age Of Disruption
Why there needs to be a more holistic approach to university rankings that prioritises institutional mission and societal impact over mere metrics, according to University of Auckland Vice-Chancellor Professor Dawn Freshwater.
Emerging Metrics in University Success
What other ways can reputation be measured other than university rankings?
Academic Reputation and Employability
We look at how emerging players are gaining ground in these important indicators.
Behold, a University!
How easy is it to understand what a rankings, let alone a university, is?
There’s a story from Greek philosophy that I regularly reflect upon in my professional life. It’s the story of when the philosophers decided to define what a man is. After much debate, it was apparently applauded when Plato defined a man as “as an animal, biped and featherless”.
The next day, Diogenes returned with a plucked chicken, declaring, “behold, a man!”
It’s a funny anecdote, and speaks volumes to how serious work can be very unserious at times. But the reason I return to it so often is because of its underlying message: all of us are, at best, inaccurate in our ability to describe and name things.
Think back to the last time you were asked to name and describe a new course, for example. Was everyone happy with the final wordage? Did some colleagues think it didn’t capture enough of the essence of the programme? Is it any wonder academic papers are so long (I jest!).
Courses are one thing, but universities are another. During my career, I’ve heard a number of different attempts to describe what a university is and what it does. Incidentally, my preferred understanding is the education, research and community model.
But while some descriptions of a university are good, none are perfect and it seems higher education is way too complicated for it to ever be really achieved. In fact, the ever-changing nature of universities means that even if we accurately described one at this very moment, it’s likely that it would become outdated in only a few short months.
Instead, we end up with something akin to a diagnosis rather than definition. Universities tend to exhibit certain characteristics, but not all universities do. Some are research intensive institutions, some are teaching intensive institutions; some focus on practical work, some focus on theory; some are big, some are small, and so on.
So, what chance do we have when it comes to trying to define what a ranking is, when a ranking itself is an attempt to define universities?
As you’d expect, the answer is: it’s complicated. But in this midyear, 2026 QS World University Rankings special edition of QS Insights Magazine, we try (and fail) to do just that, by asking a deceptively simple question: what do we talk about when we talk about rankings? For some, rankings mean international student recruitment. For others, they mean local and global benchmarking. Others still, see rankings as an undue influence on the sector.
We also explore how universities are becoming the battlegrounds in a global AI race, the potentially negative impacts of AI on research and research integrity, and provocatively ask if we are listening to data?
Of course, this edition of QSIM also carries the QS World University Rankings 2026 supplement, with plenty of data, analysis and information to sink your teeth into.
We at QSIM may not be able to give you an exact definition of what a university or a ranking is. But we can certainly give you enough information to make your own definition.
Stay insightful!
Anton John Crace
Anton is Editor in Chief of QS Insights Magazine. He also curates the Higher Ed Summits, EDS and Reimagine Education conference at QS Quacquarelli Symonds. He has been writing on the international higher ed sector for over a decade. His recognitions include the Universities Australia Higher Education Journalist of the Year at the National Press Club of Australia, and the International Education Association of Australia award for Excellence in Professional Commentary.
Contributors
Editor in Chief Anton John Crace
Deputy Editor Afifah Darke
Clients Service Specialist Khushboo Singh
Contributing Writers Seb Murray Rohan Mehra Gauri Kohli Chloë Lane Niamh Ollerton John O' Leary Nick Hillman AbdelNasser Gaafar
Dr Paul Thurman Claudia Civinini Dr Samir Kapur Krusha Khakhar Ignacio Sánchez Lilian Ferrer Sam Duke Ludovic Highman Sarah Todd Matteo Quacquarelli
Events Technology Manager Loh Lu Han
Marketing and PR Serena Ricci Mak Leeson
Cover Adobe Firefly, with additional modifications
Magazine contact Publications @qs.com
Sales contact sales@qs.com
The QS Insights Magazine is a monthly, online and print publication that highlights trends within the international education sector.
The online edition is emailed to our network of academics and university leaders worldwide. A limited number of selected copies of the print edition are also sent to university leaders around the world and distributed at QS events.
The opinions expressed in this publication are those of the authors. They do not purport to reflect the opinions or views of QS Quacquarelli Symonds.